Post by tutu on Sept 13, 2011 6:41:35 GMT
Callaway was broke through the common sense the constraints of the company, has been committed to all kinds of product designwholesale golf clubs and production, will be a revolutionary new concept and design into the cue, let anyone can easily use, let more Golf fans can enjoy the fun of Golf. Callaway is the largest ball to provide manufacturers, every year there are about 1 billion dollars or so turnover, although in each brand competitive situation, Callaway still remain under the bibcock of his throne, ever with positive of the spirit of innovation, make the dream of a perfect golf landscape.
Said to Callaway, you have to founder Taylormade R9 Supermax Fairway WoodEly Reeves Callaway Jr. Talk about, the was born in 1919 the United States Georgia businessman, engaged in textile industry, 54, 30 years when the vineyards and the brewery in the career, 63 years old Hickory, began to buy what USA today he thinks is excellent production and pleasing (Demonstrably Superior Pleasingly)-one of the golf club, from now on a golf legend tragic history. Although, Mr.Callaway Diablo Octane Tour Fairway Wood Callaway has passed away in 2001, but his lead more than 2500 employees all over the world, sales of 107 countries, still loyal and territory continues his idea, continue to use the golf club write history.
In 1985, hired to manufacturing in Japan from a cue is famous for elmstetter become the chief designer C.H Richard began making the revolutionary, Callaway Big Bertha, Big Bertha, "Big Bertha amount and so on a series of large pole head a wood, metal, completely changed the whole kick-off the ecological, let industry edged the ball friend are fully enjoy the fun of playing golf, more let was supposed to play a number of dangerous road, woods as shake the body into our favorite that one cue. In just a few years, including Microsoft chairman Bill Gates, famous musicians Kenny G. Celine Dion, famous singer... And so on, have become the user, also love Callaway quickly become the hottest tour of the brand.
Talk about Callaway fan, believe that the vast majority of the ball friend from 1988 Callaway developed S2H2 (Short, Straight, and Hosel and Short, and Straight into the Hollow sheath) of the patent technology start, fell in love with die-hard Callaway; Whether Big Bertha or X series, constantly innovation and continuity of brand strategy, make Callaway iron to be the best inheritance representatives and historical value of collection.
In 1997, Callaway Odyssey Sports, buy in the territory of push rod again in innovation page; The earliest Stronomic Odyssey club face embedded technology, help many the ball friend in the performance of the fantastic fruit more prominent; And after the White HOT series push rod is more popular in recent years, drive the big head of the push rod agitation Callaway Diablo Edge Hybrid2-start of more outstanding, Odyssey series to become a leading brand of push rod market; Today, more have White Odyssey its Steel, White Steel 2-start, White HOT XG, Dual Force 2, Black Series etc Series products, can push rod market types and the most complete scale brand.
In 2000, Callaway launched the first paragraph of Rule35 ball, just a few short years between, its have the ERC, HX, Big Bertha, Warbird four series 11 different commodities; In 2003, the Top Flite bought production golf company, mainly to golf markets, is not only increase the width of the product line, more increased depth, is the same as a luxury.
In 2006, Callaway has become a manufacturing, iron, wood pole, push rod, dug up the ball, clothes, shoes and other golf spare parts, step by step toward comprehensive brand construction golf dream territory and forward, never forget it is continuance of the concept, Ely founder Callaway with excellent and cheerful Callaway let (Demonstrably Superiorburner 2.0 superfast Pleasingly)-one of the golf club with an equal sign.
So far, Callaway golf company employees nearly 3000, sales over the world 110 countries and the area, its more as a Odyssey, the Top-and Ben Hogan Flite brand, become manufacturing, iron, wood pole, push rod, dug up the ball, clothes, shoes and other golf spare parts, step by step toward comprehensive brand building golf dream territory forward.